Facebook

Creating a Facebook Business Page can help your business connect with customers.  Here are some tips to set up your page.

  • ·         Make sure you upload your logo as your profile picture.
  • ·         Make your cover photo eye catching.
  • ·         Try using a call to action type photo.
  • ·         Make sure you clearly write about your business in the about section.
  • ·         Make sure you fill in all of your contact information including your website, phone number, email address, and location.
  • ·         Remember to enable ads so that you can advertise on Facebook.
  • ·         Decide who you want to be the administrator of the page; you can have multiple administrators.  Posts made as an administrator will show as a post made by the page unless you are using a personal profile.
  • ·         If you use other social media accounts you should connect your accounts.
  • ·         Link to FAQs instead of constantly responding to the same questions in posts.

If you need help with Facebook or any other social media site or online marketing check out our website, www.margotenterprises.com or send us an email, info@margotenterprises.com.

Advertisements

Social Media Marketing

Social Media is a great tool for marketing.  If you need help deciding if it is the right tool for you here are some advantages and disadvantages.

Advantages

  • Social Media improves your SEO.
  • You can easily use the same content across multiple social media sites.
  • When people share your content it helps your business.
  • Social Media sites allow for user generated content.
  • When used correctly you can build personal relationships with your customers.
  • Different social media sites target different customers; you can target your audience by using the correct site.

Disadvantages

  • You need strong content to succeed.
  • Social Media can take time.
  • You need to monitor your social media account.
  • With so many posts your post can easily get lost and never seen.

If you need help with a social media site or online marketing check out our website, www.margotenterprises.com or send us an email, info@margotenterprises.com.

Visual Content

You need to be able to catch a reader’s attention within a matter of seconds.  Visual content helps to catch the reader’s attention.  There are more social media sites that cater to visual content such as Instagram, Pinterest, and Vine.  Here are some tips to create visual content.

  • Don’t forget to include content.
  • Know your priorities and the purpose.
  • Keep it simple.
  • Make sure it is easy to read.
  • Make sure it looks pleasing to the eye.
  • Know what colors to use.
  • Do not over emphasize everything.
  • Keep your content consistent with your brand.
  • Use pictures and text together.

If you need help with visual content or any social media site or online marketing check out our website, www.margotenterprises.com or send us an email, info@margotenterprises.com.